Before & After

Creating A Branded Before And After PDF Workflow

July 11, 2017

Sending before & after stills is part of our life as a colourist. Dan shares his template and thoughts behind using a branded PDF to send to his clients


Creating A Branded Before And After PDF Workflow

Adding A Touch Of Professionalism To Your Before and After Approval Stills

I’m doing more and more unattended grades these days.¬†Because of this, I spend a lot of time sending before & after stills to various people.

People either don’t have the time or are just too far away to sit with me grading all day.

I’ve noticed when I quickly grab stills and throw them on a wetransfer link called something like “GRADE_WIP_2.1.3” it really doesn’t look that professional to the person on the receiving¬†end.

Directors, DOPs and other in the industry people don’t mind too much but when working directly with marketing, the clients or generally people who don’t work with colorists or grading on a regular basis I like to make an extra effort to help the job get approved.

For some people they have been building to this moment for weeks, months or even years so the little extra help in presenting their work in a visually pleasing and professional way goes a long way to making everyone happy.

Before And After PDF

It’s such a basic idea but placing the very same stills in a simple easy to read and stylish PDF has made a world of difference.

Confusion between before and afters as dropped right off and it only takes about 5 minutes extra to do as I’ve built it as a template in keynote.

Jump over to my video insight below to find out more!

If you’ve got any questions, be sure to leave a comment!

-Dan

Before & After

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